The new issue of Treibstoff is all about the number 75! The customer magazine is published in the anniversary year of KRAVAG Versicherung, which is celebrating its 75th anniversary
The cocktail knowledge section alone, with tidbits worth reading for casual small talk, shows the many facets of the 75: with a soccer goalkeeper with a hammer shot, with a legendary jazz pianist, to whom we owe the concert recording “Köln 75”, and with the French 75, which connoisseurs order from their trusted bartender.
The cover story provides an insight into the cooperative principle that has served as the basis for the success story to date. It focuses on important milestones, forward-looking ideas and the people who have shaped and continue to shape the industry. Historic commercial vehicles are highlighted as rolling cultural assets that impressively reflect the development of mobility in logistics. And of course, in exciting customer portraits, Treibstoff once again provides a stage for a selection of entrepreneurs who have been with KRAVAG for a long time – some even since the insurer was founded 75 years ago. All of them are true role models, overcoming crises with innovative spirit and drive, promoting sustainable concepts and putting their heart and soul into supporting young talent and the industry. Actuaries also make predictions about the future of the industry. For the column Redensart, the editor, KRAVAG board member Dr. Jan Zeibig, paid a visit to managing director Daniel Hensel from Hensel Logistik GmbH in the heart of Rheinhessen, where logistics meets fine wines in 75 cl format.
The 44-page customer magazine Treibstoff takes readers on a journey of discovery with vivid impressions of the past and present of the road transport industry, while also giving them an idea of its future. DVV Media Group has been producing the twice-yearly customer magazine for KRAVAG Versicherung since 2016 – from the editorial concept and editorial design to printing and individual mailing. The magazine is available for download at https://www.kravag.de/branchenblickpunkte/treibstoff.
Interested parties can also access the entire magazine and all previous issues via the Treibstoff app.
Android: https://play.google.com/store/apps/details?id=com.pressmatrix.treibstoff&hl=en&gl=US&pli=1
Apple iOS: https://apps.apple.com/de/app/treibstoff/id1133653627
